Privacy Policy

Last updated: July 7, 2026

Bright Beginners Academy Bensalem respects the privacy of families, children, staff, and website visitors. This Privacy Policy explains what information may be collected through our website, how it may be used, and how we work to protect it.

See also: Terms of Service

Scope of This Policy

This Privacy Policy applies to information collected through the Bright Beginners Academy Bensalem website and related online forms or tools linked from the website. It does not replace separate notices, agreements, or policies that may apply to in-person enrollment, classroom records, licensing files, or other school operations outside the website.

By using this website, you acknowledge that you have read this Privacy Policy. If you do not agree with it, please do not use the website.

Information We May Collect

Information you provide. Our website may collect information that a parent, guardian, or other adult voluntarily submits through contact forms, enrollment interest forms, schedule-a-visit forms, donation forms, or other forms on this site.

Depending on the form, this may include a parent or guardian's name, phone number, email address, a child's name, a child's age, program interest, preferred schedule, donation amount or payment details entered into a checkout flow, and any message or details you choose to include.

Information collected automatically. Like most websites, our site may automatically receive or record certain technical information when you visit pages. This may include browser type, device type, operating system, pages viewed, referring or exit pages, general location derived from IP address, date and time of access, and similar usage data through server logs or similar technologies.

Information About Children

Bright Beginners Academy Bensalem's website is intended for use by parents, guardians, and other adults who are seeking information about our school. Children should not submit information through this website.

Parents and guardians should complete website forms on behalf of their family. Please avoid submitting sensitive medical, behavioral, educational, financial, or emergency information through general website forms unless you are specifically asked to do so through an approved secure process.

Because websites directed to families with young children may implicate privacy protections such as the Children's Online Privacy Protection Act (COPPA), we ask that adults, not children, provide information through our online forms.

How We Use Information

Information submitted through or collected from our website may be used to:

  • respond to inquiries and communicate with families;
  • schedule visits and discuss enrollment or program placement;
  • process or facilitate donations, where applicable;
  • provide program information and school updates;
  • improve website content, usability, and security; and
  • support internal administrative, operational, and recordkeeping needs related to school operations.

Third-Party Services and Embedded Tools

Parts of our website rely on third-party services to function. When you use those features, information may be collected by the third party according to its own privacy practices. Examples may include:

  • Online forms embedded from providers such as Microsoft Forms for contact, enrollment interest, or visit scheduling;
  • Embedded videos from platforms such as YouTube, including privacy-enhanced embed options where used;
  • Maps and directions through services such as Google Maps when you choose to open a map link;
  • Social media platforms when you follow links to sites such as Facebook or Instagram; and
  • Payment or donation tools if and when online giving is processed through a third-party payment provider.

Bright Beginners Academy Bensalem does not control how these third parties collect, use, or secure information. We encourage you to review the privacy policies of any third-party service you use.

Donations and Payment Information

If you make a donation through our website, payment information is generally entered directly into a third-party payment or checkout service. Bright Beginners Academy Bensalem typically receives donation details needed for processing, acknowledgment, and recordkeeping, but does not necessarily store full payment card information on its own website systems.

Donation-related information may be used to process the gift, provide receipts or acknowledgments where applicable, maintain nonprofit records, and respond to donor questions. Tax treatment of donations depends on individual circumstances; this website does not provide tax advice.

Website Chat and Automated Tools

Our website may include a chat-style assistant or similar automated tool to help visitors find general information. Unless we clearly state otherwise, messages typed into such tools may be processed only in your browser for demonstration or basic interaction purposes and may not be transmitted to Bright Beginners Academy Bensalem staff.

Do not submit sensitive personal, medical, emergency, or child-specific information through a website chat tool. For enrollment, billing, scheduling, or other important questions, please contact us directly using the contact information on this website.

Photos, Videos, and Media

Bright Beginners Academy Bensalem may display photos, videos, or other media on this website for informational and promotional purposes. Child photos or identifying information should only be used with appropriate permission or authorization according to Bright Beginners Academy Bensalem policies and applicable requirements.

Photos or videos maintained by an educational institution may be treated as education records in some circumstances. We work to use media thoughtfully and in line with our internal policies and any applicable consent or authorization requirements.

Visitors may not copy, download, reuse, repost, or redistribute photos or videos from this website without written permission from Bright Beginners Academy Bensalem.

Cookie Policy and Website Analytics

This website uses essential cookies for site functionality, security, and saving cookie preferences. Analytics cookies are optional and are used only if a visitor accepts Analytics in the cookie banner or preference center. Marketing cookies are optional, but no marketing pixels are currently installed.

Analytics may help us understand page views, traffic source, form interest, program page visits, donation clicks, and phone or email link clicks. Embedded third-party content, such as videos, Microsoft Forms, maps, or donation checkout tools, may also use cookies or similar technologies when you interact with those services.

Cookie nameProviderPurposeCategoryExpiration
__cf_bmCloudflareHelps distinguish legitimate website traffic from automated traffic for security and bot protection.essentialAbout 30 minutes
_scc_sessionWebsite platform / hostingMaintains basic platform or session functionality needed for the website to operate.essentialSession
bbab_cookie_consentBright Beginners Academy BensalemSaves your cookie category choices so the banner does not show on every visit.essential180 days
_gaGoogle AnalyticsDistinguishes visitors to help measure page views, traffic sources, and basic website performance.analyticsUp to 2 years
_gidGoogle AnalyticsDistinguishes visitors for short-term analytics and performance reporting.analyticsAbout 24 hours
Marketing cookiesNot currently installedReserved for future advertising or remarketing pixels if BBAB explicitly adds them later.marketingNot applicable

You can change optional cookie choices anytime using the Cookie Preferences link in the website footer. You can also control cookies through your browser settings. Disabling cookies may affect how some website features work.

Sharing Information

Bright Beginners Academy Bensalem does not sell personal information. Information may be shared only when reasonably necessary with trusted service providers who help operate the website, host content, respond to inquiries, manage forms, process donations, provide technology support, comply with legal obligations, protect safety, or support school operations.

We may also disclose information if required by law, regulation, legal process, or governmental request, or when we believe disclosure is reasonably necessary to protect rights, safety, property, or the operations of the school.

Data Retention

We retain website-related information only as long as reasonably necessary for the purposes described in this Privacy Policy, including responding to inquiries, supporting enrollment discussions, maintaining donation records, improving the website, meeting legal or licensing obligations, and resolving disputes.

Retention periods may vary depending on the type of information, how it was collected, and applicable legal, licensing, or operational requirements.

Data Security

Bright Beginners Academy Bensalem takes reasonable steps to help protect information submitted through the website. However, no website or online transmission can be guaranteed to be completely secure.

Users should avoid submitting highly sensitive information through general website forms, chat tools, or unsecure channels.

Your Rights and Choices

Parents, guardians, and other website users may contact Bright Beginners Academy Bensalem to ask questions about information submitted through the website or to request access to, correction of, or deletion of certain information, subject to legal, licensing, recordkeeping, or operational requirements.

Depending on where you live, you may have additional privacy rights under applicable state or local laws. If you believe we have information about a child that was submitted improperly through the website, please contact us promptly so we can review the request.

To make a privacy-related request, use the contact information at the bottom of this page.

Changes to This Policy

Bright Beginners Academy Bensalem may update this Privacy Policy from time to time. Updates will be posted on this page with a revised Last Updated date.

Your continued use of the website after changes are posted may indicate acceptance of the updated policy, to the extent permitted by applicable law.

Contact Information